TY  - BOOK
AU  - Aguilar,Francis Joseph
TI  - General managers in action \ Francis Joseph Aguilar
SN  - 019504083x
U1  - 658.4 A2831 
CY  - Oxford: Oxford Universisty Press 1988
KW  - Peter Asmus
KW  - ESTUDIO DE CASO
KW  - GERENCIA
KW  - ADMINISTRACIÓN
N1  - The general manager -- The general manager´s job -- Strategy and the general manager -- Formulating strategy -- Implementing strategy -- The general manager as leader - Cases
N2  - Comprehensive overvoew of management
ER  -